meet jessica

founder, brewer, trailblazer.

Atrevida Brewery was born from a bold idea and a tamarind candy. Jessica’s journey into brewing started with an unexpected twist: a national beer competition. She entered with a recipe inspired by her grandmother’s cherished tamarind candy—tangy, sweet, and full of soul—and that brew didn’t just turn heads, it took home the top prize.But the seeds of Atrevida were planted long before the trophy. Jessica’s love affair with beer began while traveling through Germany, where she discovered the craft, culture, and community that beer could create. She returned home inspired, determined to blend her heritage, her experiences, and her daring creativity into every pour.

picture of jess the owner smiling

Atrevida, meaning "bold" or "daring"
in Spanish, is more than a name —
it’s a mission.


We’re proud to be the first Latin-owned, woman-led brewery in our city, and we brew with the belief that diversity is on tap. Whether it’s in our flavors, our stories, or the people who walk through our doors, Atrevida is an inclusive space where everyone is welcome, and every voice matters.

Here, every pint has a purpose — and every pour tells a story.

meet the team

picture of staff member smiling

rich fierro

founder

"Can somebody pour me a beer?"

picture of staff member smiling

kassy fierro

general manager

"Probably at karaoke somewhere"

picture of staff member smiling

veronica rodriguez

cfo

"From the Last Frontier to the Last Call - This Queen’s always ready for a cold one!"

picture of staff member smiling

tasha bestwina

lead brewer

"All I wanna do is make beer and pet dogs. Here, I get to do both!"

picture of staff member smiling

ian steele

marketing manager/cellarman

"Former lead brewer, current meme goblin–progress isn’t always linear!"

picture of staff member smiling

taylor salazar

taproom manager/brewer

"Beyonce, Beer, Burritos"

picture of staff member smiling

Rich Fierro

founder

need quote

picture of staff member smiling

kassy Fierro

general manager

"Probably at karaoke somewhere."

picture of staff member smiling

veronica rodriguez

cfo

"From the Last Frontier to the Last Call - This Queen’s always ready for a cold one!"

picture of staff member smiling

tasha bestwina

lead brewer

"All I wanna do is make beer and pet dogs. Here, I get to do both!"

picture of staff member smiling

ian steele

marketing manager/cellarman

"Former lead brewer, current meme goblin–progress isn’t always linear!"

picture of staff member smiling

taylor salazar

taproom manager/brewer

"Beyonce, Beer, Burritos"

community
recognitions

Colorado springs hispanic chamber logo
2024 USHCC Hispanic Veteran-Owned Business of the Year
colorado springs hispanic chamber

denver insider logo
featured on
denver insider
womens business logo
2022 Business Entrepreneur
of the Year
mile high beer fest logo
2021 best lager award
2024 most innovative beer winner

vice tv logo
beerland
season 1 winner

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community

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